

Proud to Serve Non-Profit Organizations
We began working with national non-profit organizations 20 years ago, offering toys and gifts at lower prices than retail. Over the years, we have expanded our product lines to meet the needs of all non-profit programs. HDI believes NPOs should enjoy the same benefits as businesses! In addition to the cost savings, purchasing in bulk allows programs to serve more people, more conveniently, with clearly marked cases shipped right to distribution locations!
41 Years of Commitment, Quality, and Care

A Legacy of Vision, Growth, and Customer Commitment
HDI Wholesale began as the vision of a pioneering entrepreneur, Nola Scherer-Luft, who founded the company under the name Houseware Distributors, Inc. What started as a multi-outlet retail operation quickly grew beyond its storefronts—evolving into a dynamic, nationwide wholesale distributor. With deep roots in the retail world, Nola understood the value of customer relationships, the importance of reliable sourcing, and the need to stay ahead of market trends. Her ability to adapt, innovate, and lead with integrity laid the foundation for HDI Wholesale as it exists today. Her legacy lives on in every order we fulfill, every relationship we build, and every solution we provide.

Strong Leadership
Sara Depies and Anne Blaedow, Nola's daughters, now lead the family company to continued growth. This women-owned company built a 70,000 square foot warehouse in 2022, increasing our capacity and efficiency in order fulfillment. Privately branded Brookies™ diapers, training pants and wipes were added in 2023, and in 2024, we rolled out the Brookfield™ line of school supplies. 2025 is sure to bring more big news for HDI!

Incredible Service
At HDI, you have a dedicated Account Manager that you can call or email at any time for one-on-one assistance with product selection, order placement, supply sourcing, or just to say hi! We look forward to continuing to provide you with the best service and products to meet your program needs.
Meet our Team
Customer Feedback
It took me weeks to handle our holiday order with another company last year and this year it only took a few hours to coordinate. We were also able to bring the holiday magic to more than double the youth this year thanks to your great pricing and selection.
Mauri, Program Director
National Program Partner

Great company. Ease of use and products that are well worth the prices.
Doug, Program Coordinator
Youngwood, PA

This work is so hard, the kids have experienced so much, it’s truly a blessing to know we have the support of your team and the companies you partner with behind us, helping to support these amazing kids. Thank you just never feels like it’s enough.
National Program Partner

Thanks for being there for us! Keep up the good work! Words can't describe how much we appreciate your service and quality!
Bob, Program Coordinator
Medina, OH

Very easy process and great help from the staff. Arrived quickly. Did all the work for me. Quick response.
Willie, Program Coordinator
Orangeburg, SC
